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Apple Adding Baidu as iOS Search Engine in China Next week
Bloomberg just reports that Apple is going to add Baidu as iOS search engine in China next week by citing their reliable sources inside Apple. The news is well aligned with the rumors broken out in last March describing that Apple was planning to integrate Chinese search engine Baidu in its iOS devices within China. Likely, Apple will announce this decision at its WWDC commencing from June 11.
Apple Inc. (AAPL) plans to add Baidu Inc. (BIDU)’s search engine on iPhones in China, part of a push to broaden its services and user base in the world’s most-populous nation, according to two people with knowledge of the matter…The agreement to add Baidu, China’s largest search engine, to the lineup of Web tools on the iPhone could be announced as early as next week, said one of the people, who asked not to be identified because the plans are private.
Interestingly enough, the site informs that Baidue is the most popular search engine in China which is currently earning 80% of the search business in China by revenue, while the performance of Google is quite sluggish as it gets only 16.%.
Apple’s plan to add China’s most loved desktop search engine Baidue for Chinese iPhone users isn’t so much surprising, however, it is quite interesting that Apple is doing its best to minimize its reliance on Google technologies and services for its iOS platform.
We have previously reported that Apple is going to reveal its own 3D mapping solution with its upcoming iOS 6 that also reinforces the claims that Apple is now in full efforts to get rid of Google technologies on their iOS devices. However, Google has respond Apple in a remarkable way by announcing most advanced 3D Maps on Google Earth to both iOS and Android devices.
Moreover, Apple will still offer Google search engine as a default one even after including Baidu as a secondary option in China.