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Apple to Release both iPhone 4S & iPhone 5 in September! Latest Report
Apple is expected to reveal next generation iPhone in near future. Besides the features and design of the next iPhone, still its name is controversial to some extent. Some tech gurus have a strong opinion that Apple’s next generation iPhone would be released with a name tag of iPhone 4S with minor modifications while some tech experts have a solid belief that Apple’s next iPhone would be surely an iPhone 5 with entirely new design and enhanced features. Now interesting news comes from TechFortune expressing; Apple to release both iPhone 4S & iPhone 5 in its September event. Notably, iPhone 4S reminds the nomenclature Apple used two years for iPhone 3GS.
The site reports; Deutsche Bank’s Chris Whitmore is telling clients to expect both — an iPhone 5 and an iPhone 4S in his recent note submitted on Monday,
With Nokia and RIMM struggling,” he writes, “the time is right for Apple to aggressively penetrate the mid range smart-phone market (i.e. $300-500 category) to dramatically expand its [total addressable market] and market share.
According to the report, Whitmore predicts that iPhone 4S would be an unlocked model having price tag of about $349 with a pre-paid voice plan. He also describes that iPhones 4S would “drive significantly greater penetration” into mobile market of 1.5 billion potential customers in 98 countries, 2/3rd of whom prefer pre-paid plans.
In the U.S., most cellphones are subsidized by carriers with contracts that allow them to recoup the cost of the phone in monthly payments. But as the above chart shows, there are large swaths of the world — especially in Africa, Asia and Latin America, where iPhone penetration is low — where customers prefer to pay the full cost of the phone upfront.
It seems that Whitmore’s two-iPhone theory is based upon the previous reports suggesting that Apple is planing to release a lower cost, pre-paid iPhone, though he didn’t cite any source.
Jim Dalrymple at The Loop reminds a statement made by Apple COO Tim Cook earlier this year while talking with Bernstein’s Toni Sacconaghi, “Apple definitely knows the fact that price is big factor in the prepaid market and the company never ignores any market.”
In another independent report Morgan Stanley’s Katy Huberty says that she expects iPhone and iPad production to “begin ramping up aggressively” from August through the end of the year.
If production for what Huberty sees as one new iPhone doesn’t start until in mid to late August, the launch might not come until late September. In her unit sales spreadsheet, copied below, she’s shifted 2 million iPhones from calendar Q3 to calendar Q4 (Apple’s fiscal Q4 and Q1 2012). If the launch comes in early September, she says, she’ll shift them back.